Specialize and die

Developing economies cannot reward specialization. Majority of buyers are less exposed or traveled and do not yet understand what good looks like. They cannot easily tell the difference between exceptional service and average service. They don’t focus on value delivery. They focus on the cost since they need any service.

In markets where clients want a kickback and just any output, there is no reward for specialization.

Such a market is anti-experts. When you specialize, you stick to a particular field and seek to be the best by studying and applying all the principles. You spend over 90% of your reading and work time in that specific field. You become a thought leader. To do so, you need clients who are able to understand the value you bring on the table.  In markets where clients want a kickback and just any output, there is no reward for specialization.

In developed markets, however, the clients have clear understanding of what great looks like. They know the value of great service and are will to pay for it.

Share this

Latest

Most Recent Insights

Most Popular Insights

DOWNLOADABLE RESOURCES

Categories

Related Articles

5 tips for your career success: be a leader who inspires

Contrary to popular belief, you don’t have to work hard to get to the top. You need a career strategy by investing in the

Is your board value-adding? Part 4, evaluate the board’s impact

Does your board of directors add value or derail it? How do you measure the impact of your board on your business? In part

Cybercrime on the surface web

There are three levels of internet. The normal web. The deep web. And the dark web. Normal internet users access the surface web. You

The difference between a Strategy and a plan

To win, you must think strategically. To do so, you must understand the difference between a strategy and a plan. Many people confuse a

About Author